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Travel Marketing Roundup - Attracting the modern traveller, Trends & Technology

Travel Marketing Roundup - Attracting the modern traveller, Trends & Technology
By Jaclyn Amoroso • Issue #2 • View online
Before I give you a snapshot of this month’s articles, I wanted to say a huge thanks to all of you for subscribing. It warms my heart that I can, in just a small way, help keep you up to date and better understand the online marketing opportunities for your travel business.
So this month, the highlight for me was the critical study shared by TravelWeekly indicating the growing importance of mobile, particularly when it comes to last-minute, high-yield bookings!
If you’re doing any advertising, make sure you check out the study by Taboola ‘A global picture of travel content’ - The findings will help you to get more action on your ads. The results were quite fascinating.
Aside from those, there should be something for everyone. So do what we all do, scan through the titles, have a read of what grabs you. However, please do come back when you have time and read them all. I did, and I can almost guarantee you will get ‘something’ from each of them that will help you.
Until the first Friday of next month.
♥️ Jac at

Why mobile is the key to attracting the modern traveller
A global picture of travel content
Travel ecommerce trends 2018
How Social Media and Mobile Technology Impact Travel
Inspire the Desire to Book With Dynamic Creative
Travel giants getting stronger in summer

An SEO strategy for modern travel marketing
Travel retail strategy – A case study of a new digital in-store technology concept
Amadeus tackles the psychology of conversion
P.S. I’d love it if you could do me a favour and let me know if you’re enjoying the newsletter roundup by giving me the ‘thumbs up’ or ‘thumbs down’. Thanks!
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Jaclyn Amoroso

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