May 10, 2019

Travel Marketing Roundup - Influencer marketing, travel ads and free tools

By Jaclyn Amoroso • Issue #9 • View online

I’m playing around with the format of my newsletter as you may have noticed - A few tweets and a video here and there. Hope you like it! If you do, please let me know with a thumbs up (or thumbs down) at the bottom of the email.

Anyway, I have a few different articles for you to read as well as a couple of products I had to show you. Enjoy and until next month.

♥️ Jac at OnQMarketing.com.au

Why choosing the right influencers for your travel campaign is vital

Travel brands must select the right influencers to work with in order to see the best results and create effective stories Working with influencers can propel a travel campaign forward and help your company reach its audience more effectively. But …..

The post Why choosing the right influencers for your travel campaign is vital appeared first on Smart Insights.

www.smartinsights.com • Share

The South Australian Tourism Commission engages travellers on YouTube with its “State of Wonder”

Brent Hill, SATC’s executive director of marketing, shares how the government agency promoted its unprecedented 120-hour live stream tour showcasing South Australia as a richly diverse holiday destination for all Aussies.

www.thinkwithgoogle.com • Share

We’ve Analyzed 100 Ads in the Travel industry and here's what we've found

Travel companies are treating Facebook as a way to boost generic campaigns, and it is a big mistake. Discover what you should do instead.

adespresso.com • Share

And from Twitter...

Travel Weekly

@travelweeklyaus

Attention travel agents: if finding a better way to sell cruising and scoring a little extra cash were on your to-do list this week, prepare to cross them off! https://t.co/TZAmNcBmPV https://t.co/UIkyjywnZO

3:30 PM - 2 May 2019

Have you considered podcasting or looking for guest spots on podcasts? The time is now as Google starts to display audio snippets in search results.

Berin Szóka

@BerinSzoka

Best news I could possibly have gotten at #GoogleIO: Google will start indexing #podcasts, including full text search of audio, and the ability to listen to episodes from the part where your search results start

3:09 AM - 8 May 2019

Tools You Ought To Know About...

Have you tried call tracking? You should. It’s a great way of better understanding which of your marketing activities is generating calls to your business.

Now there’s plenty of providers that can help you with this but Google is launching it’s own and it promises to be so much more. Implement your call tracking and it will record and report on the conversation with everything integrating with Google Analytics.

Google bringing call intelligence and automation to SMBs, for $39 per month - Search Engine Land

Uncover valuable call data to improve your online marketing campaigns.

searchengineland.com • Share

To grow your online empire, you need all the right tools for the job. Tools that will attract visitors and transform them into loyal customers. BirdSeed is a product that is running on AppSumo at the moment and it looks awesome!

And wait for it…It’s FREE for 12 months - Get it now (seriously). Or first watch the video and then get it!